Preference Luminous Colour P67 London Very Intense Red
30 day returns: Terms & Conditions apply
Free gift today: On all orders over $75
Turn heads with L'Oréal Paris Préférence P67 London Very Intense Red, a bold, vibrant red shade that delivers luminous, long-lasting colour with intense shine. Designed for those who love to make a statement, this permanent hair dye provides rich, multi-dimensional colour that resists fading for up to 8 weeks.
Formulated with Luminous Colour Technology, this dye ensures deep, even colour saturation while the Shine Protect Conditioner, enriched with UV filters and Vitamin E, keeps your hair smooth, nourished, and brilliantly glossy. Whether you're after a fiery, intense red or a deep, dramatic finish, this shade ensures radiant, fade-resistant colour with a high-shine effect.
✨ Why You’ll Love It:
✔️ Ultra-intense, vibrant red with multi-dimensional shine
✔️ Fade-resistant formula lasts up to 8 weeks
✔️ Shine Protect Conditioner nourishes & enhances colour vibrancy
✔️ Provides 100% grey coverage
✔️ Salon-quality colour at home
For a bold, head-turning red with exceptional vibrancy and shine, L'Oréal Paris Préférence P67 London Very Intense Red is your go-to for daring, confidence-boosting colour.
💖 Bold. Radiant. Unforgettable. Dare to go red!
Over 400,000 happy customers
“Excellent - not only do they have the best prices but you give top service. I'm very impressed.”
– Karen Lyster
“What an amazing experience. Wonderful company, super amazing prices and awesome service. Thank you!”
– Wendy Lee
“Outstanding service and the item was exactly as it said it would be.”
– Jody Scott
New content loaded
