Transform your hair with L'Oréal Préférence Hair Colour in 5.23 Very Deep Rose Gold, a stunning, rich shade that blends deep brown with warm rose gold undertones for an ultra-luminous, salon-inspired finish.
✔ Fade-Defying Colour – L'Oréal’s exclusive Colour Lock technology ensures vibrant, long-lasting results for up to 8 weeks.
✔ Lustrous Shine – Infused with a high-shine Elixir, this formula enhances light reflection, leaving your hair radiant and glossy.
✔ Ultra-Nourishing Care – The included Shine Protect Conditioner, enriched with precious oils, keeps hair silky-soft and deeply conditioned.
✔ 100% Grey Coverage – Achieve full coverage for a seamless, multi-dimensional colour.
Perfect for those who love a bold yet sophisticated hair transformation, Very Deep Rose Gold delivers an irresistibly chic and modern look.
💡 Pro Tip: For the most vibrant results, apply on lighter hair, or pre-lighten dark hair for an amplified rose-gold effect.
Shop now and refresh your colour with confidence!
1️⃣ Prep – Perform a patch test 48 hours before application. Protect clothing and use gloves provided.
2️⃣ Mix – Pour the colourant into the developer bottle, shake well until fully blended.
3️⃣ Apply – Start on dry, unwashed hair, applying evenly from roots to ends. Leave on for 30–35 minutes.
4️⃣ Rinse & Condition – Rinse thoroughly with warm water until it runs clear, then apply the Shine Protect Conditioner for a silky, glossy finish.
Colourant Gel:
AQUA / WATER • TRIDECETH-2 CARBOXAMIDE MEA • PROPYLENE GLYCOL • HEXYLENE GLYCOL • PEG-2
OLEAMINE • POLYGLYCERYL-4 OLEYL ETHER • OLEYL ALCOHOL • ALCOHOL DENAT. • AMMONIUM
HYDROXIDE • POLYGLYCERYL-2 OLEYL ETHER • OLEIC ACID • SODIUM DIETHYLAMINOPROPYL
COCOASPARTAMIDE • 4-AMINO-2-HYDROXYTOLUENE • 2-AMINO-3-HYDROXYPYRIDINE • p-AMINOPHENOL
• SODIUM METABISULFITE • THIOGLYCERIN • TOLUENE-2,5-DIAMINE • AMMONIUM ACETATE •
2-METHYL-5-HYDROXYETHYLAMINOPHENOL • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE
SULFATE • EDTA • ERYTHORBICACID • PARFUM / FRAGRANCE.
Developer Cream
AQUA / WATER • HYDROGEN PEROXIDE • CETEARYL ALCOHOL • SODIUM SALICYLATE • TRIDECETH-2
CARBOXAMIDE MEA • PHOSPHORIC ACID • CETEARETH-25 • TETRASODIUM ETIDRONATE •
TETRASODIUM PYROPHOSPHATE • GLYCERIN.
Shine Protect Condtioner
AQUA /WATER • TRIDECETH-2 CARBOXAMIDE MEA • PROPYLENE GLYCOL • HEXYLENE GLYCOL • PEG-2
OLEAMINE • POLYGLYCERYL-4 OLEYL ETHER • OLEYL ALCOHOL • ALCOHOL DENAT. • POLYGLYCERYL-2
OLEYL ETHER • AMMONIUM HYDROXIDE • OLEIC ACID • SODIUM DIETHYLAMINOPROPYL
COCOASPARTAMIDE • p-PHENYLENEDIAMINE • 2,4-DIAMINOPHENOXYETHANOL HCL • m-AMINOPHENOL
• HYDROXYPROPYL BIS(N-HYDROXYETHYL-P-PHENYLENEDIAMINE) HCL • AMMONIUM ACETATE •
AMMONIUM THIOLACTATE • N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE • RESORCINOL
• EDTA • ERYTHORBIC ACID • PARFUM / FRAGRANCE.
Shine Oil
PPG-5-CETETH-20 • HELIANTHUS ANNUUS SEED OIL / SUNFLOWER SEED OIL • PARFUM / FRAGRANCE •
COCOS NUCIFERA OIL / COCONUT OIL • TOCOPHEROL • CAMELLIA OLEIFERA SEED OIL
Please be aware that ingredient lists for the products of the brand are updated regularly. Please refer to the ingredient list on your product package for the most up to date list of ingredients to ensure it is suitable to your personal use.