The Olaplex No. 4P Blonde Enhancer Toning Shampoo offers stronger, softer, and brighter blonde hair with every wash. If you’re an Olaplex fan and your hair is blonde, white, grey or balayaged, there’s a good chance you’ve added this to your cart without even really reading the description.

What we have here is a potent toning shampoo with all the magic (well, it’s science) that we know and love from Olaplex. Expect reduced damage and breakage and better colour on pale hair of all stripes. It’s also vegan, cruelty free, and made without sulfates, of course. 

One last thing to note: this is a toning shampoo that doesn't mess around. Work quickly to get it in your hair, and rinse your hands well. 

• Purple shampoo for blonde and grey hair
• Brightens and restores colour
• Works against brassy tones
• Very strong toning effect
• Ideal for natural or coloured hair
• Made without sulfates and parabens
• Vegan and cruelty free
• 250ml

This toning shampoo will suit blonde and grey hair of all types and textures, whether it’s natural or from the salon. Ideal for balayaged hair, too. 

Made in USA